CRYSTAL BALL SERIES

CRYSTAL BALL SERIES IN THIS INSTALMENT WE EXPLORE

Deceptive Manipulation: The rise of DEEPFAKES

This technology, powered by Al, is fictitious media compiled of known sounds (i.e. voices) and images (facial expressions and movements) with malicious

Global increase in deepfake fraud cases

% Increase in deepfake usage between 2022-2023

• North America- approx. 1700% increase.
• APAC Region- approx. 1500% increase.
• MEA Region- approx. 450% increase.
• Latin America- approx. 400% increase.

Implications of Deepfakes

• Identity Theft
• Risks of Reputational Damage
• Increase in Cyber Crime
• Disinformation

Deepfakes will become influential social engineering tools

More than 1600% increase

Global Deepfake Al Market rise from approx. $7B (2023) to $120B (2033)

Cybercriminals are actively seeking creators capable of producing flawless videos with perfect sound and seamless integration. This trend indicates a forthcoming increase in incidents.